Vision, Mission, Values & Strategic Plan
Our Vision
A strong, caring community
Our Mission
Mobilize our community to help people improve their lives and care for one another.
Our Values
- Collective Action
- Community Focus
- Compassion
- Innovation
- Integrity
- Responsiveness
- Results
Theory of Change
When we engage and mobilize people to give, advocate and volunteer, when we invest resources in and connect people to solutions in education, income and health and when we sustain and enhance the intellectual, financial and physical resources to carry out this work, then we improve lives and advance the common good.
Our 2012-2014 Strategic Plan
Engage & Mobilize
- Goal 1: Communicate with the community about United Way, LIVE UNITED, Education, Income and Health
- Goal 2: Increase the number of donors to United Way's Community Investment Fund
- Goal 3: Educate and enlist participation in United Way-related advocacy
- Goal 4: Engage individuals and groups in Hands On volunteer opportunities
- Goal 5: Expand cross-participation of donors and volunteers
Invest & Connect
- Goal 1: Align Community Fund investments with community-level results
- Goal 2: Collaborate with others for collective impact in priority community results
- Goal 3: Increase community support for middle school students
- Goal 4: Connect people to community needs and resources through 2-1-1
Sustain & Enhance
- Goal 1: Recruit, develop and retain competent and diverse employees
- Goal 2: Recruit, develop and retain representative volunteer for board and committees
- Goal 3: Increase and diversity overall revenues
- Goal 4: Further develop capacity for organizational priorities
- Goal 5: Maintain sound business operations
- Goal 6: Enhance and protect physical assets